LORD’S CHOCOLATE GIN SHOPPERS PROMOTION
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- Location: PAN Nigeria
- Date: December 2018 – January 2019
- Brands: LORD’S CHOCOLATE GIN
- Category: Experiential Marketing
Previous
Next
- Location: PAN Nigeria
- Date: December 2018 – January 2019
- Brands: LORD’S CHOCOLATE GIN
- Category: Experiential Marketing
- Increase sales
- Reward existing customers
- In-store activation in 100 Supermarkets
- Flier Distribution
- D2C Sales
- Consumer rewards and 2 grand prizes
- Engage all promo bodies; NLRC, CPC, LSLB
- Over 28,000 consumers sampled
- 19,374 bottles of Lord’s Dry Gin sold
- 9,687 consumers rewarded including 2 car rewards
